RenVU Professional Services Blog

Bookkeeping Cleanup and Financial Clarity—Home Cleaning Services

Client Overview

  • Industry: Residential & Commercial Cleaning Company

  • Size: 12 cleaners + 2 admin

  • Annual Revenue: ~$850,000

The Challenge

The company scaled quickly, but financial systems did not keep pace. Issues included:

  • 9 months of unreconciled accounts

  • Payroll inconsistencies and contractor misclassification

  • No service-line profitability visibility (residential vs. commercial)

  • Overdue receivables from recurring commercial contracts

  • The owner was relying solely on the bank balance to assess performance

Objectives

  • Complete a full 12-month bookkeeping cleanup.

  • Reconcile all accounts and correct payroll postings.

  • Separate revenue by service line.

  • Establish monthly financial reporting.

  • Prepare clean records for CPA.

The Approach

1. Financial File Audit & Cleanup
  • Reconciled bank, credit cards, and payroll liabilities

  • Corrected duplicate payroll expense entries

  • Cleaned up the undeposited funds account

2. Revenue & Expense Restructure
  • Separated residential, commercial, and deep-clean revenue

  • Reclassified cleaning supplies vs. the cost of labor

  • Structured recurring revenue tracking

3. Accounts Receivable (A/R) Optimization
  • Cleaned the aging report

  • Identified $32,000 in overdue invoices

  • Implemented automated invoice reminders

4. Reporting Implementation
  • Delivered monthly profit and loss (P&L) by service type

  • Introduced labor-to-revenue ratio tracking

  • Established a 7-day monthly close process

The Results

Metric

Reconcilations

A/R Over 60 days

Profit Visibility

Monthly Reporting

Net Margin Insight

Tax Filing Confidence

Before Cleanup

9 months behind

$32,000

None

Not consistent

Unclear

Uncertain

After Cleanup

Current & balanced

Reduced by 70% in 45 days

By service line

Standardized monthly reports

Identified 18% true margin

Fully tax-ready books

Strategic Outcome:

Shifted focus toward higher-margin recurring commercial contracts and adjusted pricing for deep cleans.

Client Testimonial

We were busy, but I had no idea what we were actually making. Now I can see profit by service type, and we’ve dramatically improved cash flow. The monthly reports give me confidence to grow.


Key Success Factors

  • Service-line revenue segmentation

  • Accurate labor cost tracking

  • A/R follow-up automation

  • Consistent monthly close process

  • Owner financial review sessions

Ongoing Support

Following cleanup, the client transitioned into monthly bookkeeping and financial reporting services, including:

  • Monthly reconciliations

  • Recurring revenue tracking

  • Payroll oversight

  • KPI monitoring (labor %, margin, revenue mix)

  • Quarterly pricing strategy review

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