
RenVU Professional Services Blog
Industry: Residential & Commercial Cleaning Company
Size: 12 cleaners + 2 admin
Annual Revenue: ~$850,000
The company scaled quickly, but financial systems did not keep pace. Issues included:
9 months of unreconciled accounts
Payroll inconsistencies and contractor misclassification
No service-line profitability visibility (residential vs. commercial)
Overdue receivables from recurring commercial contracts
The owner was relying solely on the bank balance to assess performance
Complete a full 12-month bookkeeping cleanup.
Reconcile all accounts and correct payroll postings.
Separate revenue by service line.
Establish monthly financial reporting.
Prepare clean records for CPA.
Reconciled bank, credit cards, and payroll liabilities
Corrected duplicate payroll expense entries
Cleaned up the undeposited funds account
Separated residential, commercial, and deep-clean revenue
Reclassified cleaning supplies vs. the cost of labor
Structured recurring revenue tracking
Cleaned the aging report
Identified $32,000 in overdue invoices
Implemented automated invoice reminders
Delivered monthly profit and loss (P&L) by service type
Introduced labor-to-revenue ratio tracking
Established a 7-day monthly close process
Reconcilations
A/R Over 60 days
Profit Visibility
Monthly Reporting
Net Margin Insight
Tax Filing Confidence
9 months behind
$32,000
None
Not consistent
Unclear
Uncertain
Current & balanced
Reduced by 70% in 45 days
By service line
Standardized monthly reports
Identified 18% true margin
Fully tax-ready books
Strategic Outcome:
Shifted focus toward higher-margin recurring commercial contracts and adjusted pricing for deep cleans.
We were busy, but I had no idea what we were actually making. Now I can see profit by service type, and we’ve dramatically improved cash flow. The monthly reports give me confidence to grow.

Service-line revenue segmentation
Accurate labor cost tracking
A/R follow-up automation
Consistent monthly close process
Owner financial review sessions
Following cleanup, the client transitioned into monthly bookkeeping and financial reporting services, including:
Monthly reconciliations
Recurring revenue tracking
Payroll oversight
KPI monitoring (labor %, margin, revenue mix)
Quarterly pricing strategy review
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